Your visuals matter.
One of the main principles of using a video in your business is SHOW, DO NOT TELL!
With a combination of “to the point” narration, such a small yet powerful media and marketing asset could be a big help in your daily routine of sharing your info and news with your audience.
Here is a great example of the local Calgary business showcasing their labs and delivering their message to the general audience.
Please watch it here or use the Youtube link: NORTHERN RNA BRAND AWARENESS VIDEO