Educational content is king

Educational content is king. We know what we know and we don’t know what we don’t know! A pretty clear statement, right! Then if you understand that your potential audience simply does not know about you and never heard about the topics you are proficient with – why not give them a little lesson? Why […]

Show me what you have

Show me what you have! Whatever you do it is worth sharing with the others unless it is an illegal adventure! Showcasing the process or product leads to a better understanding of the nature of the business and relationships you are going to dive into if you choose this or that service provider. It is […]

Valuable video testimonials

When people think about using valuable video testimonials in their marketing they are often afraid of the length and limited usability on social media. To break this myth please take a look at this testimonial/explainer/promo which was produced to be exactly 59 seconds long to be in line with Instagram requirements. Everything is possible and everything […]

Recognizable Promo Ads

Alongside corporate stories, Recognizable Promo Ads add tremendous value to your online presence and engage spectators. Also, it works great as a scroll stopper! 🙂 Here is a good example of the “promo Ad” style video created for a well-known Calgary-based company. Please watch the video here or click the image below! https://www.youtube.com/watch?v=T8HVkmrU-vA

How to get get attention with video?

How to get attention with the video? Color? Message? Visual? Make it a scroll stopper with important images, clear text, and Сall To Action!  

Things we do not know

Things we do not know. Videography helps! Really! There are a lot of interesting things happening daily and even hourly around us and we have no idea about them and their potential impact or benefits. Let me share with you a short video we have produced for the local company dealing with stretch ceilings installations. […]

Your visuals matter

Your visuals matter. One of the main principles of using a video in your business is SHOW, DO NOT TELL! With a combination of “to the point” narration, such a small yet powerful media and marketing asset could be a big help in your daily routine of sharing your info and news with your audience. […]

Back to business

How often do you have to answer the same questions again and again? You explain your product or business options, or offers, or simply chat about potential collaborations… Have you ever thought that you may record all potential FAQs and make a video database to use here and there? It is as simple as sharing […]